THE SHORT VERSION
- The WNBA counted 3.8 million fans across 330 regular-season games and an average of 11,474 per game.WNBA报告称，330场常规赛吸引380万名观众，平均每场11474人。
- A league source says average attendance rose 21 percent, while an independent September report says 5 percent and estimates 3 percent growth after expansion is removed.联盟来源称场均上座增加21%，而9月的一份独立报道称增加5%，并估算排除扩军球队后增加3%。
- Television, attendance, social views and on-court records use different units and should not be combined as one measure.电视、现场观众、社媒浏览和球场纪录使用不同单位，不能合并成同一种指标。
A season-end report gathers different kinds of records一份赛季总结汇集了不同类型的纪录
On October 14, the WNBA published a 30th-season report that grouped television audiences, tickets sold, team averages, player milestones and coaching achievements. The opening description calls the year a record season, but the numbers inside it do not all measure the same thing. A unique-viewer estimate is not an attendance count, a player’s cumulative total is not a team average, and a coaching record follows a career rather than one season.10月14日，WNBA发布30周年赛季总结，把电视观众、现场门票、球队场均数据、球员里程碑和教练成绩放在一起。报告开篇称这个赛季创造了纪录，但其中的数字并非都衡量同一件事。独立观众估算不是入场人数，球员赛季总数不是球队场均数据，而教练纪录统计的是职业生涯，不只某一季。
The timing matters. The report describes the 2026 regular season and says the Finals would begin October 17, so its 330-game attendance figure and season records cover the regular-season schedule. The WNBA’s season summary lists several new categories at once. The reader’s task is to keep the unit and time window attached to each number before comparing it with another line.时间点很重要。报告描述2026年常规赛，并称总决赛将于10月17日开打，因此330场的观众总数和赛季纪录都覆盖常规赛。WNBA的赛季总结一次列出多类新纪录。比较不同数字前，读者应先确认每项统计的单位和时间范围。
Attendance combines a season total with a per-game average上座人数同时包含总量和场均数
The league reported 3.8 million fans across a record 330 regular-season games and an average of 11,474 per game. The total and average answer different questions. Total attendance grew with the schedule, which now included 15 teams and 330 games, while the average divides the reported attendance by the number of games. The official total is rounded, so multiplying 11,474 by 330 will not reproduce an exact figure.联盟报告称，330场常规赛吸引380万名观众，平均每场11474人，两项都创纪录。总人数和场均人数回答不同问题。赛程扩大使总人数增加，赛程如今包括15支球队和330场比赛；场均人数则是用总人数除以场次。官方总数经过四舍五入，所以用11474乘以330不会得到完全相同的精确总数。
The two sources disagree on the year-over-year average increase. The WNBA says 11,474 was 21 percent above the previous high, set in 2025. Front Office Sports reports the same average as 5 percent higher than last season and estimates attendance growth at 3 percent after removing the Toronto Tempo and Portland Fire. Those comparisons cannot be reconciled from the two pages alone, so the exact growth rate remains unresolved even though the sources agree on the rounded total and average.两份来源对场均人数同比增幅的说法不同。WNBA称11474人比2025年创下的前纪录高21%；《Front Office Sports》则说同一场均人数比上一季高5%，并估算排除多伦多Tempo和波特兰Fire后，上座人数仍增长约3%。仅凭这两页无法调和两种比较，因此确切增幅仍未解决，尽管两方公布的约数总量和场均人数一致。
Expansion and venue size change what the total looks like扩军与场馆容量会改变总量的样子
Front Office Sports reports that the 3.79 million total was 20.5 percent higher than 2025, but about 3 percent higher after excluding the two expansion teams. That arithmetic separates a larger league schedule from demand growth among returning teams. The report also describes Atlanta moving six games from the Gateway Center, which holds about 4,000, to State Farm Arena, which holds roughly 17,000. A larger venue can raise the number of available seats without changing the number of home dates.《Front Office Sports》称，379万总入场人数比2025年增加20.5%，但排除两支扩军球队后大约增长3%。这组数字把联盟赛程扩张与老球队的需求变化分开。报道还说亚特兰大把六场比赛从可容纳约4000人的Gateway Center移至约17000人的State Farm Arena。更大的场馆可以增加可售座位，而不需要增加主场比赛场次。
The 2026 WNBA release lists 212 sellouts, equal to 64 percent of regular-season games, and four teams that sold out every game. It also notes Toronto’s single-game record of 20,996 in Montreal and Portland’s expansion-opener crowd above 19,300. Those records use different denominators: a single game, a team’s whole schedule, and the league total. They should not be treated as interchangeable evidence that every market had the same demand.WNBA 2026赛季公告列出212场售罄比赛，占常规赛场次64%；四支球队每场都售罄。公告还提到，多伦多Tempo在蒙特利尔创下单场观众纪录20996人，波特兰的扩军首场观众超过19300人。这些纪录的分母不同：一场比赛、一支球队的整季主场和全联盟总量，不能互相替代，也不能证明每个市场的需求都一样。
Audience figures count viewers, broadcasts and hours separately观众人数、转播场次和观看时长分别计算
The league’s release says more than 90 million unique viewers watched across national networks during the regular season. It also counts 51 telecasts averaging at least one million viewers, nine above two million, and more than 320 million hours of coverage. The 90-million figure refers to unique viewers across the national-network footprint; the telecast counts refer to individual programs crossing audience thresholds, while viewing hours measure time spent with the coverage.联盟公告称，常规赛期间超过9000万独立观众通过全国转播网络观看WNBA。另有51场转播平均至少100万观众、9场超过200万，赛事报道总观看时长超过3.2亿小时。9000万是全国网络覆盖范围内的独立观众数字；转播场次统计的是单场节目是否达到观众门槛；观看时长则衡量观众看了多久。
Front Office Sports published its comparison on September 25, before the October 14 league-wide season-end report. At the earlier date, it said there was not yet a complete audience figure while individual partners were reporting their numbers. That earlier snapshot is not a conflicting final total. It explains why readers can find network-level measurements and later see a league-wide summary: the reports were assembled at different stages of the season.《Front Office Sports》在9月25日发布比较，比WNBA 10月14日的联盟级常规赛总结更早。当时它表示尚无完整的联盟观众总数，各合作平台仍在公布自己的数据。这条早期快照并不与之后的最终总数冲突，而是说明读者为何会先看到网络层面的数字，随后再看到联盟汇总：两份报告在不同阶段编制。
Network averages reveal where the records were set各转播平台的平均收视显示纪录出现在哪里
The final release also separates partner results. ABC averaged 1.56 million viewers for its most-watched WNBA regular season, CBS averaged 1.27 million, and ESPN averaged 1.24 million. NBC’s return to WNBA coverage averaged 1.75 million, while USA Network reported 525,000 in its first WNBA season. These are network averages, not league-wide unique viewers, and each partner carried a different package of games.最终公告还分列各合作转播平台的成绩。ABC的WNBA常规赛收视为其史上最高，平均156万；CBS平均127万；ESPN平均124万。NBC回归转播WNBA后平均175万，USA Network在首个转播赛季平均52.5万。这些是网络平均收视，不是全联盟独立观众总数，而且各平台播出的赛事组合并不相同。
Single-game records sat inside those broader partner totals. Indiana’s game against Atlanta averaged 2.6 million on ESPN, the league’s most-watched ESPN and cable-network game; an Indiana and New York matchup averaged 2.58 million on CBS. NBC and Peacock’s Chicago-Indiana game averaged 3.31 million, the most-watched regular-season game since the league’s 1997 opening weekend. Comparing those peaks with an entire network’s average would mix one game with a season-long measure.单场纪录又包含在各平台的季节数据里。印第安纳对亚特兰大的比赛在ESPN平均收视260万，是该平台和所有有线网络中最受关注的WNBA比赛；印第安纳对纽约的比赛在CBS平均258万。NBC与Peacock转播的芝加哥对印第安纳比赛平均331万，是1997年联盟首个比赛周末以来收视最高的常规赛。用单场峰值比较某平台整季平均，会把一场比赛和一个赛季的指标混在一起。
Team averages set records in a separate statistical layer球队场均数据属于另一层统计
The WNBA said league single-season records were set in team averages including 87.1 points, 20.7 assists, 31.0 field goals made, 45.2 percent shooting, 8.7 three-pointers, 83.1 estimated possessions and a 104.8 offensive rating. The release explicitly says those per-game figures reflect team averages. They are league-wide production rates, not the number of points or shots in one game.WNBA称，球队场均数据创造多项单季纪录：87.1分、20.7次助攻、31.0次投篮命中、45.2%投篮命中率、8.7个三分球、83.1次估算进攻回合以及104.8的进攻效率。公告明确说明这些每场数据反映球队平均值。它们是全联盟的产出速率，不是某一场比赛的得分或投篮数。
Indiana’s 96.0 points per game were a team record, as were its 20 games with at least 100 points and six consecutive 100-point games. Across the whole league, 109 games featured at least one team reaching 100, while 19 had both teams cross that line. The team record, the count across all games and the two-team threshold are three different event units. Keeping them separate shows how scoring changed without turning a single team’s pace into the league average.印第安纳场均96.0分是球队纪录，单季20场至少100分以及连续六场100分也都是球队纪录。整个联盟有109场至少一队得分达到100分，还有19场两队都达到100分。球队纪录、全联盟比赛数量和双方都过百的比赛数量，是三种不同的事件单位。把它们分开，才能看到得分变化，而不会把一支球队的节奏当作联盟平均水平。
Individual marks span games, seasons and careers球员纪录横跨单场、单季和职业生涯
Angel Reese set season records with 521 rebounds and 32 double-doubles, and became the fastest player to reach 1,000 career rebounds in 79 games. Kamilla Cardoso made all 13 field-goal attempts in one game. Brittney Griner finished with 899 career blocks and became the league’s career leader. The first is a season total, the second is a single-game shooting mark, and the third accumulates across a career.安吉尔·里斯单季抢下521个篮板并得到32次两双，两项都创纪录；她还以79场比赛成为最快拿到职业生涯1000个篮板的球员。卡米拉·卡多佐单场13次投篮全部命中。布里特妮·格里纳职业生涯送出899次盖帽，升至联盟历史第一。第一项是赛季总数，第二项是单场投篮纪录，第三项则累计整个职业生涯。
Other entries use still different scopes. Kelsey Mitchell scored a season-record 1,086 points, while Paige Bueckers set a first-two-seasons scoring record with 1,570. Jessica Shepard recorded six triple-doubles in the season; Alyssa Thomas had five and extended her career total to 24. Marina Mabrey tied the single-game scoring record with 53 points. Each line has its own eligibility window, so a list of records is most useful when the category follows the number.其他项目也有不同范围。凯尔西·米切尔以1086分刷新单季得分纪录；佩奇·布克斯以前两个赛季总得分1570分创造纪录。杰西卡·谢泼德赛季拿到六次三双；阿莉莎·托马斯单季五次三双，并把职业生涯纪录延长到24次。玛丽娜·马布里则以单场53分追平得分纪录。每项纪录都有自己的资格条件，因此列出类别名称才能让数字有意义。
The release also tracks coaching and audience reach总结还统计教练成绩与观众覆盖范围
Minnesota coach Cheryl Reeve became the WNBA’s regular-season wins leader, passing Mike Thibault’s 379 and ending the season at 397. Las Vegas coach Becky Hammon reached 150 wins in 205 games, second-fastest in league history. These achievements track career coaching totals, not wins in 2026 alone. The report puts them beside single-season and single-game records because it is a season review, not because all categories share one statistical scale.明尼苏达主教练谢丽尔·里夫超过迈克·蒂博特此前保持的379场常规赛胜利，成为WNBA历史第一，并以397胜结束该赛季。拉斯维加斯主教练贝基·哈蒙仅用205场就达到执教150胜，联盟历史速度第二快。这些成绩统计职业生涯胜场，并非只统计2026年的胜利。总结把它们与单季、单场纪录放在一起，是因为它回顾整个赛季，并不表示所有类别都共用一把统计尺。
The anniversary report also counts digital and international reach. League social channels recorded four billion views, up 28 percent from 2025; WNBA ID membership passed 1.7 million, and the app logged 1.21 million active users. Programming reached 214 countries and territories in 25 languages, while 87 players from 30 countries outside the United States played in the league. These are engagement and participation indicators, separate from the attendance, ratings and on-court records.周年总结还统计数字参与度和国际覆盖。联盟社媒频道产生40亿次浏览，比2025年增加28%；WNBA ID会员超过170万，应用程序月活跃用户达到121万。比赛与节目在25种语言中覆盖214个国家和地区；有87名来自美国以外30个国家的球员参加比赛。这些是参与度和球员构成指标，与入场人数、收视和球场纪录分别计算。
Sources & reporting limits来源与核查范围
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